03 | Marketing

Today you will learn 5 new English words related to "Marketing"

Author

SEWT Team
July 31, 2024

Marketing

The world is a global marketplace, and “marketing” is the language it speaks. For you as an ESL learner, understanding marketing will help you navigate this dynamic world. By learning marketing vocabulary and strategies, you'll be able to decipher brand messages, make informed purchasing decisions, and even explore potential career paths in a field that thrives on clear communication. Today's vocabulary will equip you to understand “marketing” with confidence. Let’s jump right in!

In today’s lesson, you’re going to have:

  • 5 advanced English vocabulary words about Marketing.

  • 15 examples of phrases that you can use on a daily basis.

  • Eye-catching images will help you learn and retain the vocabulary.

5 VOCABULARY WORDS

1. Brand

Noun

📚 DEFINITION

A product, service, or company with a distinct identity.

📄 Example Sentences:

  1. Social media is a great tool for building brand awareness.

  2. A strong brand identity is essential for success.

  3. Customers often choose brands they trust and identify with.

2. Unique

Adjective

📚 DEFINITION

The special quality that sets a product or service apart.

📄 Example Sentences:

  1. Every brand needs to find its unique selling proposition (USP).

  2. The company's unique focus on sustainability resonates with many consumers.

  3. What makes your product or service unique?

3. Campaign

Noun

📚 DEFINITION

A coordinated set of marketing activities with a specific goal.

📄 Example Sentences:

  1. The company launched a marketing campaign to promote its new product.

  2. A successful campaign requires careful planning and execution.

  3. The campaign focused on increasing brand awareness and sales.

4. Leads

Noun

📚 DEFINITION

Potential customers who have shown interest in a product or service.

📄 Example Sentences:

  1. Generating qualified leads is crucial for any business.

  2. Social media marketing can be a powerful tool for generating leads.

  3. The company offered a free trial to convert website visitors into leads.

5. Demos

Noun

📚 DEFINITION

The characteristics of a population used for marketing targeting (e.g., age, income, location).

📄 Example Sentences:

  1. Marketers analyze demos to understand their target audience.

  2. The company adjusted its marketing strategy based on changing demos.

  3. Targeting the right demos helps deliver relevant messages.

A PARAGRAPH USING THE 5 VOCABULARY WORDS

❝

The key to successful marketing lies in understanding your audience. By analyzing demographics (demos) like age and location, you can tailor your message to resonate with specific groups. This might involve highlighting a product's unique selling proposition (USP) that caters to their needs. A well-crafted marketing campaign will then generate leads. Through targeted communication and strong brand identity, you can convert these leads into loyal customers who become brand advocates, spreading positive word-of-mouth and propelling your marketing efforts even further.

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